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The We Card Program

Prevent Underage Access to Tobacco & Vapor

The We Card Program, Inc. is a national non-profit organization serving the nation's retailers of tobacco, alcohol, e-cigarettes, vapor products and other age-restricted products. Individual retail establishments as well as large retail chains utilize We Card's educational and training services for their compliance efforts with federal, state and local laws on preventing age-restricted product sales to minors.

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Order the FREE 2024 Retail Store Signage Kit

We Card’s new program targets “social sourcing,” or adult purchases of tobacco and vaping products on behalf of minors. After field testing, We Card is rolling out the national in-store campaign to raise awareness of the “social access” problem and is introducing this program to the nation’s retailers at no cost.

Order your FREE We Card Kit to raise awareness of adults’ role in social sourcing and offers retailers an opportunity to address the issue.
*Free while supplies last

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